Samsung joined forces with Billboard to celebrate the launch of the highly-anticipated Billboard Songs of the Summer chart with Billboard's first Songs of the Summer event. The hybrid concert was headlined by Saweetie and Justine Skye, premiering on July 16 at 3 p.m. ET on Billboard.com The concert — presented by Samsung and powered by Billboard‘s Songs of the Summer chart — was free for Samsung Galaxy owners, while non-Galaxy owners could pay to stream it.
Partner: Samsung
Objective: Brand Awareness
Venue: National Sawdust, Williamsburg, Brooklyn
Guest Count: IRL 150+; Virtual
Performing Talent: Saweetie, Justine Skye
Coverage from the event was featured in: Cheddar and Billboard
