Bringing live music back to the boroughs was our mission. We partnered up with Vuse Vapor to bring live music back to the people with Rooftop Sessions. Three artists, three NYC rooftops, one can’t-miss musical event, livestreamed. Through our shared passion for live music, we can band together with Musicians Foundation and Sweet Relief to support our friends in the music scene.
Partner: Vuse Vapor
Objective: Brand Awareness
Venue: Rooftop stages in Brooklyn, Queens, and Manhattan
Guest Count: Virtual audience
Performing Talent: Cold War Kids, Elle King, Oddisee, Chloe Fineman
Coverage from the event was featured in: People, Yahoo!, Yahoo! Entertainment, News Break, The Blast, Big World Tale, Hip-Hop Wired ,The Urban Daily, 15 Minute News , HipHopFeedz, Hollywood Life, amNewYork, Brooklyn Vegan, Jam Broadcasting News Center, Vacancy Magazine, garnering over 855 million impressions.
Event collateral designed by Liana Cervantes